V2020 Marketing Analysis to Support Smoke Alarm Messaging

Victoria Reinhartz

Dr. Victoria Reinhartz is an industry leader within Emergency Medical Services and the Chief Executive Officer of Mobile Health Consultants, helping Mobile Integrated Health and Community Paramedicine teams establish frameworks, track outcomes, and prove their impact as they navigate the path to revenue. She is also the founder of MIH Academy, providing education and training to paramedicine teams. As a lead faculty within the MIH Academy, Dr. Reinhartz helps community paramedics take their real-world experience and establish themselves as board certified industry leaders.

Dr. Reinhartz is a national advocate for innovative models of care, serving on the Board of Directors for the National Association of Mobile Integrated Healthcare Providers and is an Advisor for Vision 20/20 Community Risk Reduction, a project of the Institution of Fire Engineers-USA Branch. Innovation is at the forefront of her work with Rainbow Health, bringing care coordination, behavioral health specialists, and medication management to teams across the U.S. Dr. Reinhartz is also the Mobile Integrated Health subject matter expert for the Commission on Accreditation of Medical Transport Systems, the first entity to establish accreditation standards for Mobile Integrated Health and Community Paramedicine within the United States.

For her leadership and exceptional care provision within Emergency Medical Services and Mobile Integrated Health, Dr. Reinhartz has received a Chief’s Commendation Award, a Congressional EMS Unit Citation Award, and national recognition from the United States Public Health Service.

Dr. Reinhartz has been named a 2021 Top 50 Most Influential Leader, and was also selected as the 2020 Next Generation Civic Leader, an honor awarded to one pharmacist nationwide whose vision for interprofessional care best spotlights the needs of underserved communities.

Kymberly Pashkowsky

Kymberly Pashkowsky spent over 25 years in the fire, medical, and emergency trauma services. She is currently serving as the Fire Service Training Coordinator and MI Prevention CRR Division Chief for the State of Michigan Bureau of Fire Service. As president and founder of Lead on Solutions, she develops business and fire service leaders through team building, coaching and mentorship. She holds a bachelor’s degree in Business Management and Administration Leadership. Pashkowsky completed the Michigan Fire Officer I, II and III programs and is a certified Fire Instructor I.

Kymberly has been actively involved in many fire service organizations over the years to address emerging issues in emergency services: She has significant experience in Community Risk Reduction as a Technical Advisor with V20/20 to move strategic planning process statewide and nationally towards CRR, Sound Off Super State Advisor, Peer Support Advisor for Behavioral health, NFPA Responder Forum, member to Michigan Joint Fire Service Council with assignments towards Recruitment and Retention, Behavioral Health and Chair of the State Fire Conference “JC5”.

Most recently, Kymberly was asked to become a board member of Firefighter Close Calls and heads up the Cardiac Health and Wellness site. Kymberly is a leader in championing diversity for the Volunteer Firefighters and Women Firefighters which is critical for the future of the fire service and has presented and been a keynote speaker at multiple events towards data, CRR, Cardiac Health, strategic planning, harassment/diversity, and inclusion, resiliency, and emotional intelligence in the fire service. Most recently, speaking at the Vision 20/20 conference and Congressional Fire Service (CSFI) in 2022.

Ben Shearer

Ben Shearer is the Community Risk Reduction specialist for the City of Pasco Fire Department. He has spent most of his 33 years at Pasco Fire advocating for Public Education. In 2017 Ben was asked to make the move from Operations to Admin and create a true fire department Community Risk Reduction Program. Since that time, he has been working on creating programs that will reduce the risk to anyone who lives in, works in or travels through the city of Pasco. Ben is currently the Chair of the Washington Public Fire Educators and the Washington State representative for NFPA Educator network. Through these groups, Ben continues to push the message that CRR can help every community, and you don’t have be a data genius to get started.

Aaron Kozlowski

Aaron Kozlowski has worked at the Joliet (IL) Fire Department & currently holds the rank of Battalion Chief of Emergency Medical Services (EMS). He was on the development team for the JFD crisis first aid (CFA) program for the JFD firefighters. This program has evolved into the Joliet Community Mental Health Program allow every resident of Joliet access to mental health care at no cost to them. He is on the Illinois Fire Chief EMS Committee and holds a master’s in public safety and leadership from Arizona State University.

Kathy Hook

Kathy Hook is a Colorado native and has served as a Fire and Life Safety Educator and Youth Firesetter Intervention Specialist with the Colorado Springs Fire Department since 2012. She manages the nationally acclaimed FireFactor² program, is an Instructor at the National Fire Academy and serves as the lead for the Colorado State YFS certification class. Kathy has a passion for bringing a myriad of groups and people together to impact community safety.

Allen Wilson

Allen Wilson serves as the fire chief for the Surf City Fire Department where he resides with his wife, Dr. Melissa Wilson, and 15-year-old son, Tyler. Chief Wilson has over 30 years of experience rising through the ranks of both volunteer and career fire departments. He has committed himself to higher education completing an applied science, bachelor’s, and master’s degree including the Executive Fire Officer Program while also working full-time and part-time jobs. Chief Wilson contributes to his community through extensive volunteer service with the local community college, Boy Scouts of America, Pender County Schools, etc., and serves on several boards and advisory committees; including the National Fire Protection Association, the North Carolina Association of Fire Chiefs, Eastern North Carolina, and Pender County Firefighters’ Associations, Cape Fear Community College, etc. Chief Wilson continues to serve the fire service community by sharing lessons learned through experience and education to promote safety and efficiency to firefighters across the US. When not working on fire-related tasks, Chief Wilson enjoys most all outdoor activities including all things boating. Chief Wilson holds a Captain’s License through the United States Coast Guard and runs a small business as a boat captain for hire.

Jessica Xenakis

Jessica Xenakis is a professional educator with over 14 years of instructional experience. Jessica joined the Virginia Beach Fire Department as the Fire and Life Safety Education Coordinator in 2019. She has incorporated her teaching expertise into the creation of a new virtual learning resource (www.vbfdlifesafety.com), while building VBFD’s “Safety Squad” program – an interactive fire and injury prevention curriculum that aligns with Virginia’s Standards of Learning and the NFPA’s Desk Reference. She serves as a contract instructor in Youth Firesetting Prevention and Intervention at the National Fire Academy and an adjunct instructor for Virginia Department of Fire Programs. Jessica is also a Co-Founder of the Virginia Beach Fire Foundation, Youth Firesetting Program Manager, Child Passenger Safety Instructor, and Volunteer Resource Manager for her city. Jessica holds a Bachelor of Arts in Spanish with a Minor in Education from Old Dominion University. She was recently awarded the Virginia Governor’s Award of Excellence in Community Risk Reduction and was also named the 2023 NFPA Fire and Life Safety Educator of the Year.

Bryan Tyson

Bryan Tyson is a Captain and Paramedic in Barnstable, MA. He is an alumnus of the University of New Hampshire, where he earned a bachelor’s degree with a dual major in Kinesiology and Justice Studies and a master’s degree in Justice Studies. These studies allowed him to intern with the New Hampshire State Fire Marshal’s Office as an undergraduate, where he was introduced to youth firesetting. Tyson completed a graduate project on youth firesetting by returning to the New Hampshire State Fire Marshal’s Office as a graduate student. He began a full-time firefighting career in 2008 at the Barnstable Fire Department, where he has held the positions of Firefighter/EMT, Firefighter/Paramedic, EMS Officer, and now shift Captain. He leads the department’s Community Risk Reduction Program and visits the schools and senior housing complexes each year, as well as managing the SAFE and Senior SAFE programs. Tyson is a CPSE-credentialed fire officer and holds Massachusetts State Chief Fire Officer Credentialing. He is a certified Massachusetts EMS Instructor/ Coordinator and Co-Instruct the EMT program at Cape Cod Community College. He is an instructor with the Massachusetts State Fire Academy and holds additional degrees from Columbia Southern University in Associate of Applied Science-Fire Science, Bachelor of Science-Fire Administration, and Associate of Applied Science-Emergency Medical Services. In 2021, Tyson identified a need in his community to have a youth firesetting intervention program, established a steering committee, and founded the Cape and Islands Youth Firesetting Intervention Team.

Ryan Cox

Captain Ryan Cox has been with Sioux Falls Fire Rescue for 18 years. He has spent the last three years as the department’s Community Risk Reduction Specialist. Prior to the CRR role, Ryan focused on incident reduction, data quality, and created a network of resources that communicated between state and local nonprofit organizations and other paid providers. Captain Cox has revitalized the kid’s education program within his department, bringing it to over 40 schools in and around the city of Sioux Falls. Using his education and skills as a former teacher, Ryan has updated the program curriculum to involve local school administration in addressing public safety issues.

Jesse Blaire

Jesse Blaire is the EMS Captain for Ocala Fire Rescue, a first response fire department providing ALS services within the city limits of Ocala in north central Florida. Jesse began providing BLS services as a transport EMT in 1997 transitioning to the paramedic role in early 2000. Since then, Jesse has begun practicing as a first response paramedic for Ocala Fire Rescue, a flight paramedic for the ShandsCair Critical Care Transport Program and a TEMS medic for the Ocala Police Department’s SWAT Team. He is also the co-founder of the University of Florida’s Critical Care Transport Paramedic Program. He developed and implemented a Mobile Integrated Healthcare Program at Ocala Fire Rescue.

Patti Graham

Patti was born to a father who dedicated his life to serving others, with a passion for the fire department and the community. Unfortunately, he was killed in 2008 while serving others. Wanting to carry on the tradition, Patti decided to follow in her father’s footsteps. Since her dad’s passing in 2008, Patti has gone through training with the Sumter County Fire Department and is now a volunteer firefighter. She trained and became an assistant Chaplain for the department. She also serves on the SC Firefighter Assistance and Support Team (FAST). Her involvement continues to grow throughout the state.

It warms her heart to hear from others and know that her father is proud to watch her grow and continue his legacy. Patti is married to Steve Graham, Chief of Boiling Springs FD. She has four children and five grandchildren.

Jason Corthell

Jason is a fourth generation firefighter and has been a member of the fire service since 2004. He is also a Marine Corps Veteran, honorably serving from 2006 through 2010. Chief Corthell has been a
Fire Service Officer for over ten years. He is also a nationally recognized speaker putting his journey through PTSD (Post Traumatic Stress Disorder) and into PTG (Post Traumatic Growth) on display since 2017. Jason has been published in Fire Engineering Magazine, December 2022 issue, for his work in the mental wellness field and developing programs for first responders.

Chief Corthell holds a Bachelor Degree from Waldorf University in Emergency Management, graduating Cum Laude, as well as an Associates Degree from Lonestar College in Fire Science. Chief
Corthell is a graduate of both the Texas A&M Chief Executive Officer Program and the Texas Fire Chiefs Academy. He has gained Master designations as an Instructor and Firefighter per Texas
Commission on Fire Protection. He currently serves as the Division Chief of Training and the Mental Wellness and Fitness Director for his organization.

Jason holds certificates in International Association of Firefighters Resilience and Peer Support as well as being certified as Culturally Competent and a First Responder Associate by the First Responder Counselor Academy He was awarded the The Star of Texas Award in 2015 by Texas Governor Greg Abbott. This award honors all Texas peace officers, firefighters, emergency medical first responders, and federal law enforcement officers who are seriously injured or killed in the line of duty.

Jason is currently in the process of authoring his first book, “Disentanglement Division”, and looks to publish in 2024. Chief Corthell enjoys travelling with his wife, Patty and going to different ballparks. Patty and Jason also stay very busy with three kids and their various sports and activities.

Dr. Candice McDonald

National Volunteer Fire Council
Deputy CEO

Dr. Candice McDonald is a former NASA federal agent who has served almost two decades as a firefighter, EMT, EMS officer, CE instructor, fire inspector, and PIO. She is the Deputy Chief Executive Officer of the National Volunteer Fire Council, President of the Cumberland Valley Volunteer Firemen’s Association, and an adjunct marketing professor for Eastern Gateway Community College and the University of Arkansas. She holds a Doctor of Business Administration degree with a specialty in homeland security, a master’s degree in organizational leadership, a bachelor’s degree in organizational management, and an associate degree in human services.

Joseph Walters

Office of the Maryland State Fire Marshall (OSFM)
Executive Officer

Joe Walters is the Executive Officer for the State Fire Marshal, with the Office of the Maryland State Fire Marshal (OSFM). As the first “Executive Officer ” Joe has been integral in moving the OSFM into the 21st century, from technology advancements, fleet refreshments, equipment needs to health and wellness awareness. Since 2016, he has also led a part in the agencies community risk reduction programs. He has been proactive in fire prevention programs throughout the State and has assisted with the dissemination of important fire & life saving information via social media and other platforms. He currently sits on the Mid Atlantic Life Safety Conference Committee as the operations command, trying to enhance the program. By trade he is a fire investigator and worked in the field for several years prior to the appointment of Executive Officer. He worked several high profile cases and made many arson and explosive related arrests. He has had the opportunity to sit in forums such as the Truman Symposiums and the FEMA AFG content development group. On his off time, he is a 20-year veteran of the volunteer fire service where he currently serves in the role of Captain. He has held many roles including Assistant Treasurer and Vice President. He is also an instructor for the National Safe Boating Council and specialize in the maritime rescue discipline. He and his wife own a small custom t-shirt business, which was started just before the birth of their child, in 2015. When not working, he loves sitting on the Chesapeake Bay on his boat or tearing up the mud four wheeling in the woods.

Damien Vinson

Chattanooga Fire Department
Community Outreach and Recruitment Coordinator

Captain Damien Vinson is with the Chattanooga Fire Department and serves as the Community Outreach and Recruitment Coordinator. He holds a Bachelor of Science Degree in Public Safety and Emergency Management and a Master of Science Degree in Leadership. Along with a career in the fire service Captain Vinson served for 23 years in the United States Army Reserves retiring in 2022.

Jess Sondgeroth

South Carolina State Fire
Community Risk Reduction (CRR) Outreach Program Coordinator

Jessica Sondgeroth is the Community Risk Reduction (CRR) Outreach Program Coordinator with South Carolina State Fire. She also collaborates with leading fire organizations and fire departments through the statewide risk reduction program, Fire Safe South Carolina. The outreach section supports fire and life safety data analysis, curriculum coordination, and outreach efforts statewide. Specifically, she provides technical and professional support through outreach efforts to establish and sustain the community risk reduction process statewide. In addition to her role on the CRR team, Jessica also serves on the Palmetto Incident Support Team, and the Community Loss Education and Response (CLEAR) Team which researches fire-related fatalities. Jessica was selected to participate in the first national cohort of the Vision 20/20 CRR Emerging Leaders Academy. She presented the Fire Safe South Carolina program at the National Vision 20/20 Model Performance Symposium in Tennessee and was the keynote speaker at the New England Fire and Life Safety Conference in Massachusetts in 2022.

Kim Stouse

Pocatello Fire Department / Bannock County Ambulance District
Community Risk Reduction Specialist

Kim Stouse is the Community Risk Reduction Specialist for the Pocatello Fire Department/Bannock County Ambulance District where she is assigned to the Fire Prevention Bureau. She is responsible for the departments of CRR, Education, Outreach, Emergency Preparedness, Youth Firesetting, PIO and assisting with Fire Inspections. She joined the fire service in 2015. Prior to that she was a 911 Dispatcher and Juvenile Probation Officer. She has a Master’s degree in Homeland Security from American Military University, a Bachelors in Sociology from Idaho State University and is a nationally certified EMT. She is a very social person who loves being active in her community. She is the NFPA Education Representative for the State of Idaho, works with various community partners, and sits on several boards that work to address the needs within the community. She also is a member of the Idaho Region 3 All Hazards Incident Management Team. Kim is passionate about CRR and has been working diligently to move her agency towards adoption of the Community Risk Reduction model. When Kim is not at work, she loves to hang out with her amazing husband and 2 incredible and active sons and fur babies (dogs and cats). She loves to travel whenever she gets the opportunity to do so. She is extremely honored to be a part of the Champions and Emerging Leaders (CEL) Group and hopes to not only learn from this amazing team, but to share from her experiences.

Derrick Sawyer

Upper Darby Township PA
Fire Chief

Derrick J. V. Sawyer is a 35-year veteran of the fire service and currently serves as the F re Chief for Upper Darby Township PA. Chief Sawyer served as the 19 th Fire Commissioner of the Philadelphia Fire Department (PFD) from June of 2014 to May 2016. He provided leadership for the more than 2,400 members within the department. With a passion for educating the ommunity on the merits of safety and preparedness, he has become a sought-after public speaker and revels in the opportunity to engage the community, as well as public and private sector entities. Retiring from the PFD after 31 years of service, Sawyer served as the Fire Director for Trenton Fire and Emergency Services in Trenton New Jersey. Well versed in the facets of Emergency Response, Chief Sawyer served in every civil service rank within the PFD, as well as every Mayoral appointed position including Deputy Commissioner for both Technical Services and Operations. He’s held staff positions in the Technical Support Unit, headed the Department’s Homeland Security Division and has presented at the 9th Annual Montgomery County Chief Officers Seminar on the importance of information sharing as it relates to preparing for and preventing terrorist attacks. Over the past decade Chief Sawyer has traveled the globe to educate diverse communities on the effectiveness of Community Risk Reduction, and fire & life safety education. Among his most impactful presentations were the 2011 International Safety Seminar in Seoul Korea and the National Fire Protection Association’s Annual Conference. He led the award-winning Fire Prevention Division and because of his hands-on leadership, assisted the Fire Department in reducing the number of fire fatalities in the City of Philadelphia to its lowest rate in recorded history. Chief Sawyer was the 2011 recipient of the T. Seddon Duke Award for Fire Prevention. He served as the Chairperson for the National Fire Protection Association’s (NFPA) Urban Fire Safety Taskforce. Additionally, Chief Sawyer has served as a board member for St. Christopher’s foundation for Children, Northwest Victims Services, and the American Red Cross Southeastern PA Chapter. Chief Sawyer has augmented his academic accomplishments by graduating from the National Fire Academy’s Executive Fire Officer Program, the Carl Holmes Executive Development Institute and The Harvard Kennedy School of Executive Education for State and Local Government. He has obtained certifications as Fire Officer IV, Fire Instructor II, Fire Inspector, Hazardous Material Technician, and Firefighter II. Sawyer also holds an Associate Degree in Fire Science from Community College of Philadelphia, a Bachelor of Arts Degree in Public Safety Administration from Holy Family University and a Master of Science degree in Homeland Security from Saint Joseph’s University.

Jeff Pender

City of Brentwood (TN)
Fire Marshall

Division Chief Jeff Pender currently serves as the Fire Marshal for the city of Brentwood (TN), and has 26 years of experience in the fire service. Div. Chief Pender has a passion for life safety and Community Risk Reduction and is looking forward to serving with such a great group of people of the CEL Group.

Sylvia Peace

Community Risk Reduction Specialist
Greenville Fire-Rescue

Sylvia R. Peace has been with Greenville Fire-Rescue (TX) since 2013 and is the Community Risk Reduction specialist for her department. Having worked for almost 30 years providing a variety of educational programs to residents of all ages, backgrounds, and abilities across several communities, she now serves the Greenville community providing fire and injury prevention education. Besides working to reduce risk in her community, she also serves on the IFSTA Fire and Life Safety Educator textbook validation committee for the upcoming fourth edition. She also served on the 2020 Edition of the NFPA’s Educational Messages Advisory Committee (EMAC) Desk Reference and served on the coaching team of the Vision 20/20 Symposium 7 Model Performance presenters. Additionally, she is a contract instructor for the National Fire Academy.

Kymberly Pashkowsky

State of Michigan Bureau of Fire Service
Fire Service Training Coordinator and MI Prevention CRR Division Chief

Kymberly Pashkowsky spent over 25 years in the fire, medical, and emergency trauma services. She is currently serving as the Fire Service Training Coordinator and MI Prevention CRR Division Chief for the State of Michigan Bureau of Fire Service. As president and founder of Lead on Solutions, she develops business and fire service leaders through team building, coaching and mentorship. She holds a bachelor’s degree in Business Management and Administration Leadership. Pashkowsky completed the Michigan Fire Officer I, II and III programs and is a certified Fire Instructor I. Kymberly has been actively involved in many fire service organizations over the years to address emerging issues in emergency services: She has significant experience in Community Risk Reduction as a Technical Advisor with V20/20 to move strategic planning process statewide and nationally towards CRR, Sound Off Super State Advisor, Peer Support Advisor for Behavioral health, NFPA Responder Forum, member to Michigan Joint Fire Service Council with assignments towards Recruitment and Retention, Behavioral Health and Chair of the State Fire Conference “JC5”. Most recently, Kymberly was asked to become a board member of Firefighter Close Calls and heads up the Cardiac Health and Wellness site. Kymberly is a leader in championing diversity for the Volunteer Firefighters and Women Firefighters which is critical for the future of the fire service and has presented and been a keynote speaker at multiple events towards data, CRR, Cardiac Health, strategic planning, harassment/diversity, and inclusion, resiliency, and emotional intelligence in the fire service. Most recently, speaking at the Vision 20/20 conference and Congressional Fire Service (CSFI) in 2022.

Jeremy Mitchell

Champaign, IL Fire Department
Deputy Fire Marshall

Jeremy Mitchell is a 24 year veteran of the fire service and currently serves as Deputy Fire Marshal in the Champaign, IL Fire Department. He is a graduate of the University of Illinois and American Military University, and is the author of ‘Fire Prevention in Your Business’ and has contributed to Firehouse and Public Administration magazines. Jeremy serves on the NFPA 1037 Technical Committee and is at work on his next book ‘Unimpeded by Progress: Application of Fire Prevention Programs in the United States’.

Amber Jones

Arvada Fire Department
CRR Specialist

Amber Jones started her career in the fire service 20 years ago with Wheat Ridge Fire Department as a volunteer, where she received her Fire Fighter I & II and Haz-Mat Operations certifications, as well as her EMT-B certification from Red Rocks Community College. She joined Arvada Fire in 2006 as a Communications Specialist in the 911 dispatch center and promoted to a shift lead. In 2015 Amber transitioned to the Community Risk Reduction division and currently works as a CRR Specialist. She has received her FLSE I, FLSE II, YFPI, Inspector I, and Instructor I certifications and has attended numerous NFA courses. Amber has a passion for helping and teaching older adults stay independent through fall prevention, resource navigation, and home safety visits. She is a third-generation member of the Arvada Fire Department. Her father and grandfather were both volunteers and she was raised around the fire stations. Amber’s ties to her community continue today, as she lives and works in Arvada. Amber enjoys the outdoors, staying active, meeting new people, helping those in need, and is currently working towards a blackbelt in karate with her son.

Anthony Flynn

Northern Indiana Safety Educators Association (NISEA)
Co-Founder & Chairman

Anthony Flynn has served as a firefighter/paramedic and community risk reduction specialist with Crown Point (IN) Fire-Rescue since 2016. In addition, Anthony serves as the co-founder and chairman for Northern Indiana Safety Educators Association (NISEA). Anthony has an unwavering goal of bringing Community Risk Reduction to the forefront of the Northwest Indiana fire Service and was most recently named “Fire and Life Safety Educator of the Year” in the State of Indiana. Anthony has resided in “The Region” for 28 years. Anthony is married to his wife Karly and has a son Bentley, infant daughter Ella, and two German Shepherds Linus and Lucy.

Ashby Green

Louisville Fire Department
Deputy Fire Marshall

Sgt. Ashby Green is a Deputy Fire Marshal at Louisville Fire Department, where her area of jurisdiction sees the highest frequency of building fires in Kentucky. Ashby balances that responsibility with specializing in Fire & Life Safety Education – she is the Kentucky Sound Off State Team Leader, founder and Chief of Lesley Prather Empowerment Camp, and member of NFPA Remembering When Advisory Committee. Ashby’s involvement with Vision 20/20 includes being the Kentucky SCEF delegate and Symposium 7 Minnow Tank participant.

Daniel Isenhour

Albemarle Fire Department
Fire Captain

Daniel is currently a Fire Captain on an engine company with the Albemarle Fire Department in North Carolina. He has worked for Albemarle for 15 years and has been involved in the fire service for 24 years. He currently assists with Albemarle FD’s fire and life safety and community risk reduction efforts. He oversees the smoke alarm program, orders and maintain fire prevention materials, and assists with events. He does what he can to stay connected at a state and local level. He participates in several state fire and life safety groups and has the pleasure of serving as the Fire Facilitator for Stanly County Safe Kids coalition. As an active member of the Safe Kids coalition, he assists in getting fire departments throughout the county involved in Safe Kid events, actively assists with car sear checks, diversion program, and assists with safety messaging at events, in schools and in daycares.

Esther Hernandez

Washington State Patrol – State Fire Marshall’s Office
Deputy State Fire Marshall

Esther Hernandez is a Chief Deputy State Fire Marshal with the Washington State Patrol – State Fire Marshal’s Office. She has been with WSP for 20 years; the last 17 years in the SFMO. As the supervisor for the Education, Enforcement, and Analytics Section within the SFMO, she is responsible to direct, plan, and provide management oversight of the Fire Sprinkler Contractor Licensing and Certification Program, the Fireworks Licensing Program, the Fire Safe Cigarette Certification Program, the National Fire Incident Reporting System Program, Community Risk Reduction, and division Public Information. She has a degree in business from the University of Southern California. Fight on! On a personal note, her home life includes two felines that rule her life – Coco and Bean. Her hobbies include reading, cooking, and drinking coffee.

Katie Harrington

Worcester Fire Department
Fire Lieutenant

Katie Harrington, Esq. is a Fire Lieutenant for the City of Worcester, MA. She has been with the Worcester Fire Department for over 20 years. She has spent time in suppression, training, investigations and fire prevention before transferring to the Public Education/Community Risk Reduction Unit. Katie has received many certifications in the fire service including FF I/II, Fire Instructor I/II, IAAI-FIT, Fire Officer I, Fire Prevention Officer I/II, Student Awareness of Fire Education, and YFPI Training. Katie educates adults throughout Worcester in Fire and Fall Safety and children in the schools about fire prevention and safety. She is the Fire Department Representative in Hub-Cor, Community Representative for Head-start Preschool Program, and the partner with The Red Cross for the smoke alarm installation program. She is also on the task force for the Senior Support Team and the MA Fire and Life Safety Education. She also teaches peers at the Massachusetts Fire Academy in areas of prevention, education, fire officer, instructor, and EMS. She also has taught for the National Fire Academy. Katie has been a part of many grants on both the State and Federal levels. Katie’s partnerships continue on a daily basis with work being done in the community. When not working, Katie can be found at the horse barn, sports complex, or dance competitions with her 5 children.

Nathan Estrada

Nymbl Science
VP of Clinical

Dr. Nathan Estrada is the VP of Clinical for Nymbl Science and a subject matter expert on older adult balance training and fall prevention. He is a physical therapist by training receiving his Doctorate in Physical Therapy from University of Colorado Denver Health Science Center, where he also received the Hubert J. Levy Humanitarian Award in 2007. Professionally, he has worked in outpatient orthopedics, sports medicine, and home health, where he discovered a passion for empowering older adults to participate more fully in life. He was the program manager for Senior Living at Bayada Home, where he focused on older adult population health. Dr. Estrada believes we have bought into the lie that aging is less and that health decline is somehow a normal expectation of aging. He is validating that empowerment will always yield better results than fear and that healthcare should be fun. He believes we can better meet older adults’ needs by combining human connection with technology to impact results at a population level. His primary mission is to bring lasting solutions to older adults to meet the greatest anxiety points of aging, beginning with falls.

Rachel Hale

Roanoke Fire-EMS
CRR Specialist and Public Information Officer

Rachel Hale currently serves as the Community Risk Reduction Specialist and Public Information Officer for Roanoke Fire-EMS, in Roanoke, VA. Before beginning a career with the fire service, she worked in education and the nonprofit sector. She is very passionate about serving her community, and spends her time plawking (look it up!), volunteering as an advocate for local neighborhood groups, and being the full-time foster mom for her department’s new Fire Station Foster program, which brings shelter dogs to visit fire stations and helps them find forever homes. She holds a Bachelor of Arts Degree in Anthropology from Oregon State University, and expects to be awarded a Master of Arts in Teaching from Hollins University in the fall of 2023. She enjoys traveling, live music, and spending time with her husband, Chris, a firefighter with the same department, and two sons, Malachi and River.

Mark Norford

Wyoming Department of Fire Prevention and Electrical Safety
Fire Inspector / Public Educator

Mark Norford is a Fire Inspector/Public Educator with the Wyoming Department of Fire Prevention and Electrical Safety. He has been working for the last five years to bring awareness to the problem of home oxygen fires and encourage the installation of thermal fuses within the State of Wyoming and Nationally. Before working with the state, he worked for Cheyenne Fire and Rescue for nineteen years, serving in all aspects of the fire service. He retired as Division Chief of Training but previously held positions as the Division Chief of Prevention, Fire Inspector, Public Information Officer, Engineer, EMS Instructor, Paramedic, HAZMAT, and Technical Rescue. In addition, he has worked in prehospital EMS services and Emergency Departments for over twenty years. And he is constantly seeking new challenges and ways to serve the community.

V2020 Marketing Analysis to Support Smoke Alarm Messaging

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